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What is another word for unique selling point?

Need synonyms for unique selling point? Here's a list of similar words from our thesaurus that you can use instead.

Interjection
A feature or attribute that separates one from the competition
“Barnsley has a unique selling point and that is its position as a market town.”
Noun
A distinctive attribute or aspect of something
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Noun
A benefit offered by a product or service
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